[CalTom]

Interesting article, Renegade leading Jeep sales in Europe. It looks like Compass sales are tanking, cannibalized by the Renegade.

The new Jeep Renegade came in second, outselling all other Jeep brand vehicles. Sales of the Grand Cherokee and Compass dropped, but the shortfall was more than covered by the Renegade and Cherokee, giving Jeep a 74.7% boost in October.
http://www.allpar.com/news/index.php/2014/12/journey-renegade-lead-chrysler-growth-in-europe

 

[CalTom]

While the above is good news for Jeep, in contrast, the Renegade still trails the segment:

http://fiatgroupworld.com/2014/12/07/oct14-slow-takeoff-for-the-jeep-renegade/

 

[Rivmage]

I'm sure the lack of stealing more of the segment share has to do with several factors including but not limited to:

1.) New vehicle (Needs time to become known)
2.) Supply issue (Some has experienced having to wait to get their Regenade)
3.) Not all options are available yet
4.) Crowded Segment in Europe

Scott

 

[Mike911SC]

While the above is good news for Jeep, in contrast, the Renegade still trails the segment:

Let's not lose sight of the fact that every one of these competitors has had a head start. Let's see how Q1 shakes out now that the Renegade has finally rolled out across all of the EU markets.

 

[arild]

The Renegade isn't available in all of Europe yet and that will of course affect the figures. Not many countries got the opening edition, but those which did seem to have good sales figures. In countries like Norway, Sweden and Denmark, which only now are getting the car, the sales figures are of course still very low.

 

[Hivoltage]

Could it be that they just started making them? Ya think?

 

[CalTom]

Could it be that they just started making them? Ya think?

Smart ass comment aside, looking at the production numbers, the sales ramp up still seems slow.

Here they are!

3 days ago FCA Italian plant stated with 24h shifts to make more than 350 Renegade by day. The unions say that the production is about 100-120 Jeep per shift and in this month the production will reach more than 7000 Renegade.

The FCA Italian plant is one of the most advanced in the world, but it is still in "settling-in period", it will get full in January, once the "italian cousin" Fiat 500X all be in production together.

With the addition of the third round, the production of Renegade exceeds its quota of 350 parts per day that, according to union sources, now fluctuates between 100 and 120 Jeep per shift
http://motori.ilmessaggero.it/motori/renegade_a_melfi_parte_il_terzo_turno_e_amp_39_il_primo_plant_d_amp_39_auto_a_produrre_h24/notizie/955913.shtml

Production expanded to Saturdays.
Now over 1000 Renegades a day.

Dutch article

 

[magidea]

First Figures

Jeep Renegade sales, in Italy only.
Month: November 2014 only.

Total: 1026 Renegades

 

[magidea]

Production should be about 1000/day now.

 

[Jeepers]

I'm not worried. I think this is a good start and I would expect it to still grow stronger in the next few months.

 

[raz-0]

Leading jeep sales growth in the eu isn't much of a feat.

 

[magidea]

Leading jeep sales growth in the eu isn't much of a feat.

Making Jeep the company’s top global FCA brand with annual worldwide sales of 1.9 million by 2018 isn't as easy...